switchouse

Sales Platform for off-plan developers

Grow your agency network. Run direct and agency sales.

Your team and agents find available apartments and create Sales Offers in one click. You track buyer interest, agency engagement and deals across your projects.

Request a demoExplore Sales Platform
Developer WorkspaceSolara Residences
Example project
Solara ResidencesSolara Gardens
Building A
?

Illustrative conversions, not live market rates.
1 USD = 3.6725 AED or 0.92 EUR.
The Sales Offer PDF stays in USD.

4011 bed192k
4022 bed292k
4031 bed204k
4042 bed314k
4052 bed276k
3011 bed186k
3022 bed286k
3031 bed198k
3042 bed308k
3052 bed270k
2011 bed180k
2022 bed280k
2031 bed192k
2042 bed302k
2052 bed264k
1011 bed174k
1022 bed274k
1031 bed186k
1042 bed296k
1052 bed258k
AvailableOn holdSold
Apartment A-302Available
A-302 two-bedroom floor plan

2 bedrooms · 104 m²

$286,000

50% on booking · 50% on completion

View Sales Offer · USD
PDFSales Offer for Daniel HartA-302 · Price, payment plan & floor plan · 4 pages · USD

Also need new agency partners or renewed interest from past enquiries?

Sales Platform

Your core sales system.Developer Workspace and a branded Agent Portal, with the buyer and partner activity your team needs to move sales forward.

Projects and availability

Keep apartments, prices, payment plans and project materials together, so your team and agencies work from current information.

Buyer selections and Sales Offers

Choose apartments for each buyer. Share a personal selection or create a branded Sales Offer with price, payment terms and floor plan in one click.

Buyer activity and follow-up

See who opened a selection and which apartments they liked. Keep the history, buyer registration and next action connected.

Branded Agent Portal

Give each agency its own branded workspace. Agents access the projects you share, prepare selections and Sales Offers, and register buyers independently.

Agency engagement and sales

Track active agents, selections, Sales Offers and buyer likes alongside bookings and deals. See where your partner team can help.

Commissions and reporting

Connect partner terms and commissions to deals. Give management clear reports and export commission statements for your finance team.

Connect a website apartment catalogue and CRM enquiry handoff in the agreed integration scope.

See the full platform

AI WhatsApp Channel Manager

Agents get answers, apartment selections and Sales Offers in WhatsApp.

  1. 01

    Answer from current project data

    Give existing agents the availability, prices and terms available through their Agent Portal.

  2. 02

    Find apartments and prepare offers

    Turn a buyer’s requirements into a shortlist and a branded PDF, ready for the agent to forward.

  3. 03

    Bring your team in when needed

    Pass exceptions and follow-up requests to a person with the apartment and buyer context.

Explore WhatsApp agent support

An add-on to Sales Platform, billed separately.

SwitchouseIn your agents’ WhatsApp

Two bedrooms under $320k for Daniel. What’s available?

Solara Residences
Solara Residences2 matching apartments
A-3022 bedrooms · 104 m²
$286,000
A-3042 bedrooms · 112 m²
$308,000

Both available. 50% on booking,
50% on completion.

A-302, please. Prepare a Sales Offer for Daniel Hart.

PDFA-302 · Sales Offer4 pages · USD · Open PDF Alex Morgan · Developer sales team

Different payment plan? Your team receives the buyer and apartment context.

Agency Network Growth

Briefings with interested agents and agencies, in your calendar.

  1. 01

    Together, we set the brief

    Agree the markets, buyer profiles and price ranges that fit your project, excluding your existing partners.

  2. 02

    We find and reach out

    Switchouse finds matching partners, introduces your project and follows up to confirm interest and collect questions.

  3. 03

    You take the briefing

    Receive a calendar booking, partner profile and questions. Your team presents the project and discusses partnership terms.

Explore Agency Network Growth

Available as a standalone service.

Your briefing calendar

September

2026Example week
Dubai
time
Mon14
Tue15
Wed16
Thu17
Fri18
  1. Mira Estates
  2. Emma R.
  3. Atlas Partners
  4. Cedar Realty
  1. Oliver M.
  2. Oak & Coast
  3. Arc Realty
  4. Sofia L.
  5. Northline
  1. Cove Partners
  2. Daniel K.
  3. Aster Realty
  4. Palm & Key
  1. Lena S.
  2. Vale Estates
  3. Orchard Group
  4. Adam N.
  5. Terra Partners
  1. Olive Realty
  2. Maya T.
  3. Dune Partners
  4. Pine Estates

Project briefing

Aster Realty

12:30–14:00Wed, 16 Sep
Agency + your teamScheduled

Agent Acquisition through Meta

Grow your agent network with Facebook and Instagram ads.We run the campaigns, qualify new enquiries with AI and book project briefings with your team.

Launch campaigns

Project-led creatives and audiences built around the markets, languages and agents you want to reach.

Qualify applications

AI checks the agent’s profile, buyer focus and interest, with human support when needed.

Book briefings

Your team meets an interested agent at an agreed time, with their profile and conversation history.

Explore agent acquisition through Meta

$1,490 / month. Billed every 3 months. Advertising budget paid separately.

Real Estate Sales Recruitment

Qualified real estate salespeople. Interviews in your calendar.For agencies and developers hiring into their own sales team: Meta campaigns, AI screening and interviews with the candidates you approve.

  1. 01

    Attract & assess

    Our database of 40,000+ agent contacts informs the campaign audience. AI collects candidate answers and assesses them against your hiring brief.

  2. 02

    Review the reasons

    See the candidate’s experience, availability and fit, with supporting answers and open questions. You choose who moves forward.

  3. 03

    Meet approved candidates

    We follow up and book the interview in your hiring manager’s calendar. Your team conducts the interview and makes the hiring decision.

Explore Real Estate Sales Recruitment

$1,990 / month. Billed every 3 months.

Candidate reviewIllustrative example

Alex Morgan

Dubai · Developer direct sales

Ready for your decision
Market
3 years · Dubai off-plan
Sales responsibility
Buyer enquiry to reservation
Working languages
English & Arabic
AI assessment · Potential fit

Describes direct buyer sales and reservation follow-up. Relevant to the brief; no evidence yet of handling the full contract process.

Illustrative, self-reported answers; experience and language proficiency are not independently verified.

Your approvalInterview in your calendar

Contact Database Reactivation

Re-engage past enquiries and bring qualified interest back to your sales team.

  1. 01

    We segment your existing database

    Switchouse groups past enquiries using the buyer needs and notes already in your CRM, so each message reflects their earlier interest.

  2. 02

    We reconnect and qualify

    We run WhatsApp and email campaigns, identify interested buyers and clarify their current needs, budget and timing.

  3. 03

    Your team picks up the conversation

    Your sales team receives the updated buyer profile, the conversation and a clear next step, ready to follow up.

Explore database reactivation

We agree the audience, channels and follow-up process with you before launch.

Jamie L.Example · Past buyer enquiry
From the CRM

Two-bedroom home in Limassol.

WhatsApp · Renewed interest

Still looking for a two-bedroom home in Limassol? A new release fits your earlier enquiry.

Yes, for myself. I’d like to buy within three months.
New answers added to the profile
Purpose
Own use
Timing
Within 3 months

Next step: arrange a meeting with the sales team.

WhatsApp Qualified interest can become a booked meeting, with the updated profile and conversation.

Email Interested replies go to your team for follow-up, with the buyer context.

Sales Platform pricing

Choose the plan for your active projects, team and agency network.

Add-ons and separate services are billed separately from your platform plan.

Compare all plan details

A few practical questions.

What is Switchouse?

Switchouse provides sales software and services for off-plan property developers. Sales Platform gives developer teams and partner agencies a shared workflow for project inventory, buyer selections and Sales Offers. Agent acquisition, WhatsApp support and buyer reactivation have separate scopes and pricing.

What do we need to prepare?

Standard Switchouse Sales Platform setup takes one working day once your apartment list, current prices and payment plans, project materials and sales rules are ready. Non-standard implementation and integrations are scoped separately.

How do we keep project information current?

Your team maintains apartments, availability, prices, payment plans and materials in the Developer Workspace. Agents work with the project information you make available through their portal.

Can we keep our existing CRM?

Yes. Switchouse Sales Platform works alongside your CRM. CRM integration, API and webhook access are available in the agreed scope on Developer and Enterprise plans. We confirm the fields, systems and handoff during setup.

Can we start with our own team and add agencies?

Yes. Your sales team can work in the Developer Workspace, then give partner agencies access through branded Agent Portals. Agency Network Growth is a separate service if you also need new partners.

Bring one project.
Let’s walk it through.

See how your team and agents can find apartments, prepare buyer offers and follow up. We’ll discuss the setup for your projects.

Request a demo on WhatsAppOr send a project brief